the breach rumor grapevine is ripening

I think we all know the news of another data breach, this time most likely at an online payment processor. My contribution to any thoughts on this is how quickly the information network in regards to breach rumors (and hopefully later actual details!) has become. It has been at least 4 days since I first heard these rumblings and only today is there some real information being presented by affected parties or VISA/Mastercard. And still no indication of who exactly is at the victim.